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Yesterday was National Beer Day. In recent years, National Beer Day has grown as commercialized as Christmas, with all sorts of promotions, festivals, and special offers attached to it. But we prefer to celebrate it in the traditional manner, like our grandfathers would have celebrated it had it not been invented in 2009 on Facebook: By drinking Grain Belts from dawn, urinating prolifically, and complaining about progress.

Around the fourth or fifth pitcher, our conversation focused on the current state of craft brewing in the U.S., which, to our palates, has essentially devolved into the current state of craft marketing. There are nearly 2500 craft breweries in the U.S. now — an increase of more than 1000 in under a decade. And we fear that all this rapid growth has led to a craft brewing bubble, a gold rush of sorts, with more and more "brewers" looking to cash in on the craze by slapping a silly name onto the same overly-hopped plonk.

Indeed, we think some of these places spend more time crafting authentic, artisanal-sounding names than they do crafting beer.

We continued to grumble about this for awhile, but then we remembered our no-nonsense, can-do grandfathers. And we thought to ourselves: Would they have just complained about this? Or would they have taken steps to make the situation better, by building a Javascript app that automatically generates craft beer names by combining flavorings, yoga poses, and beer types, so brewers can spend less time marketing and more time actually brewing quality beer?

Clearly, it was the latter. So that's what we did too. Today, in honor of our grandfathers, we give you the MB Craft Beer Name Generator.

This isn't the web's first Craft Beer Name Generator, but we believe it's the best due to our proprietary brewing recipe: take a flavoring or preparation technique, add a yoga pose or bicycle part, and finish with a beer type. So, in an instant craft breweries can achieve memorable, brandable names and focus instead on making actual beer, instead of vats of isomerized alpha acid. A few examples:

Dried Apricot Crankset Dunkelweizen
Jalapeño Crescent Moon Pumpkin Ale
Fire-Roasted Crane Pose Blonde Ale
Multigrain Half Frog ESB
Lemongrass Rearview Mirror Witbier

Try it for yourself, and let us know what you think.

Traditional weather reports are good as far as they go. But if you're in the midst of a killer heat wave, or a tornado is headed your way, you don't just want to know the current temperature or what the wind chill factor is. You want more information. Like what geographically relevant cocktail to drink. And that's what Pourcast provides. You're welcome.

You can't just create an app like this with coding. It took some traveling. And many all-night bouts of cocktailing. In the midst of our development efforts, we started experiencing carpal tunnel syndrome from all the repetitive glass-lifting we were doing. So there are still improvements to make. But we think this is a good first pass at pairing the proper cocktail with your location's temperature, cloud cover, and precipitation.

Pourcast defaults to Minneapolis. But you can use it for any city on earth (including places where alcohol consumption is illegal, so watch your step). Here, for example, are a flight of cities that start with "P" expertly matched with cocktails that complement the weather conditions that were in effect when we made this chart.

Paris	68° Partly Cloudy	Martinez
Poughkeepsie	43° Sunny	Whiskey Manhattan
Pyongyang	55° Clear	Boulevardier
Pago Pago	82° Partly Cloudy	Pimm's Cup
Prague	61° Partly Cloudy	Negroni

So give it a try. When a drink is recommended, click on the link for the recipe.

We're looking for feedback, so please drop a line to editor@magnificentbastard.com with any issues or suggestions.